Goodwill readying 10,000 dolls
Thrice-yearly sale July 30-31 on east side

       For two days in a storefront at Academy Boulevard and Montebello Drive, the Westside's Goodwill Industries will create a doll store.
       The event July 30-31 will offer about 10,000 discount-priced dolls to the buying public.
       This may seem like a lot, but it's pretty close to the number Goodwill makes available at each of its three-a-year doll sales, according to Volunteer Coordinator Donna Gardner.
       The times both days will be 9 a.m. to 5 p.m. Volunteers will be doing most of the set-up and sales work. Many of them are knowledgeable about dolls, she said.
       The offerings - many of them still in unopened cases - will range from collectors' items such as old Madame Alexanders to Barbies and Cabbage Patch to the currently trendy Bratz. There also should be deals on some of the high-quality Pleasant Company dolls, which come with books and normally retail for over $100, Gardner said.
       The sales typically earn between $12,000 and $13,000 for Goodwill. Although collectors and dealers normally are a big part of that, Gardner can remember earning similar amounts even when bad weather kept such people away. “The success of the sale depends on everyday shoppers,” she said.
       A trend in recent years is people buying dolls to resell on the Internet. “They'll buy it today, and it'll be on the Internet tomorrow,” she said.
       Also, “a bunch of flea-market people” have been known to wait for the very end of the sale, when prices are reduced from what's marked on Goodwill's pricetags. At the next flea market, Gardner said, she's seen such dolls for sale with the Goodwill pricetags still attached.
       On the other hand, there are people who buy Goodwill's dolls to give to charity. Gardner recalled previous sales where one individual bought several for an Indian reservation, another for an orphanage in Mexico.
       Doll sales were a tradition with Goodwill before Gardner started nine years ago. In part because of the sales, dolls are not regularly sold in Goodwill stores.
       Although she herself was never big on dolls in her youth, she described the event as the “nicest” of her volunteer projects. Typical shoppers are mothers with their daughters. “Women get to go back to their childhood and dress dolls again,” Gardner said.

Westside Pioneer Article